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Our SEO Services include
Why Choose ShojibAds For Your SEO Agency?
ShojibAds stands as a comprehensive digital marketing agency, catering to clients from diverse industries since 2021. Our extensive array of digital marketing services encompasses strategic consultation and proficient management of various online marketing tactics, such as search engine optimization (SEO), pay-per-click (PPC) advertising, Amazon store optimization, copywriting, conversion rate optimization (CRO), and more. Additionally, we excel in providing expert web design and development services tailored for both eCommerce and B2B companies. When it comes to choosing a digital marketing agency, don’t settle for just anyone—partner with a company you can rely on
WHAT IS ON-PAGE SEO?
On-page SEO encompasses various elements within a webpage that contribute to its improved search engine ranking. These elements include:
- URL Optimization: Ensuring that the URL structure is concise, descriptive, and includes relevant keywords.
- Title Optimization: Crafting an optimized title tag that accurately represents the content and includes targeted keywords.
- Meta Description: Writing a compelling and concise meta description that entices users to click through from search results.
- Content Optimization: Creating high-quality, informative, and relevant content that incorporates targeted keywords naturally.
- Heading Optimization: Using appropriate heading tags (H1, H2, etc.) to structure the content and include relevant keywords.
- Subheading Optimization: Optimizing subheadings within the content to improve readability and keyword relevance.
- Image Alt Text: Adding descriptive alt text to images to improve accessibility and provide context for search engines.
- Internal Links: Incorporating internal links within the content to help search engines discover and navigate through the website.
- External Links: Including relevant and authoritative external links to provide additional value to readers and signal credibility.
- Keyword Density: Ensuring a balanced and natural use of keywords throughout the content without excessive repetition.
- Avoiding Keyword Stuffing: Avoiding the practice of overloading content with excessive keywords, which can lead to penalties from search engines.
- Avoiding Keyword Cannibalization: Preventing multiple pages on the website from targeting the same keywords, as it can dilute the ranking potential.
By optimizing these on-page elements, a webpage can improve its visibility, relevance, and ranking on search engine results pages.
WHAT IS OFF-PAGE SEO?
Off-site SEO, also known as off-page SEO, focuses on optimizing external factors that contribute to a webpage’s relevance and authority in search engine rankings. These factors include:
- Links from Niche-Relevant High Authority Sites: Obtaining backlinks from reputable and authoritative websites in the same industry or niche helps signal to search engines the credibility and relevance of the webpage.
- Guest Post Backlinks: Contributing high-quality guest posts to other websites and including backlinks to the target webpage can generate valuable referral traffic and improve search engine rankings.
- Anchor Text: Optimizing the anchor text (the clickable text of a hyperlink) used in backlinks can provide additional context and relevancy signals to search engines.
- High Authority Backlinks: Earning backlinks from highly authoritative websites enhances the webpage’s credibility and boosts its search engine ranking potential.
- Permanent Links: Securing backlinks that remain active over time (rather than temporary or fleeting) can provide long-term SEO benefits and improve the webpage’s authority.
- Manual Link Building: Actively and deliberately engaging in outreach and relationship building to acquire backlinks from relevant and authoritative sources.
- Tier 1, Tier 2, Tier 3 Backlinks: Implementing a tiered link building strategy that involves acquiring backlinks from various sources at different levels of authority and relevance.
- Social Share Backlinks: Promoting the webpage’s content on social media platforms and generating backlinks from social shares can increase visibility, attract traffic, and improve search engine rankings.
By implementing effective off-site SEO strategies, a webpage can enhance its online reputation, authority, and relevance in search engine algorithms. It complements on-page SEO efforts and contributes to an overall comprehensive SEO strategy.